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Ecommerce Solution For The Big And Small Business
Do you have a business? Were you told you needed an ecommerce solution to help your business? Do you need to know how and where to get an ecommerce solution? Perhaps you are not even sure what an ecommerce solution is. For those of you who have...

eCommerce Solutions
Copyright 2005 Paul Sanford All of the long, grueling nights and an unknown number of working weekends spent converting your dream into reality finally paid off—in a big way! Affiliates are signing up every single day and the clicks have really...

Getting Started in ECommerce - Part Two
In Part One we talked a little bit about what Ecommerce is, getting a domain name and setting up a merchant account. Ecommerce is more than that, much more. To have a really good online presence that gets people to stop and shop you need a strategy...

Network Monitoring for Serious eCommerce
In the real world, businesses come in every size, from self-employed entrepreneurs like me to mega malls like Wal-Mart. On the Internet, companies come in every size, too, from a stand-alone ebook sales page with webmaster and owner all in...

Web Ecommerce: Where To Begin?
In web ecommerce, you are going to find a wealth of information about what it is and what it can do for you within minutes of looking on the web. The problem with this is, it is hard to sort out the good from the bad and the worthless from...

 
 
Ecommerce Web Sites: If You Build It They Will Come - Or Will They?

"If you build it they will come" is one of the memorable lines from the movie "Field of Dreams", one of my favorite movies, by-the-way. An ordinary guy had a dream about building a baseball field in the middle of a cornfield. He carried through with his dream, and the players came, and the fans followed.

Many people today have the dream of building their own ecommerce internet business, their own "Cyberspace Field of Dreams." The problem is, in most cases, there is nothing to distinguish their web site from the thousands of other ecommerce web sites on the internet. They built it, but "no one is coming."

The guy in the movie built something truly unique, something that really stood out. What could stand out more than a baseball field in the midst of a cornfield? If you want people to come to your "field of dreams", you must make it truly unique just as the guy in the movie did.

The guy in the movie worked hard building a baseball field that he, the players, and especially the fans, could all be proud of. That's what you must do with your web site! Hard work paid off for him, and it will pay off for you as well. Bear in mind too that the work doesn't end the minute the field is finished. The next phase starts as we work to let people know about our "field", and why they should visit, participate, and buy.

It pays to do it right. Don't make the mistake of doing it halfway. Don't just build an "infield", build the whole ballpark, and make it a fun and interesting place for the "fans" to visit.

Make your dream stand out from the crowd! Your dream is yours, it's unique! Put your personal stamp, your own "personal touch", on it. After it's built, keep it "mowed and watered" and make it a place that people will want to come back to time-after-time.

So go, create your own "field of dreams" online, but know that when it's built, you need to nourish and maintain it, and the rewards will follow.
About the Author

Lewis Poteet is a web designer/eCommerce business owner.

Web Hosting, Merchant Accounts, eCommerce Solutions at http://www.eComAndMore.com.

My eCommerce blog is at http://www.eComAndMore.com/blog.