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Informative Articles

Building eCommerce Websites That Work - Part 1
Copyright 2005 Richard Keir You want to succeed at eCommerce? Welcome to a very big family. Right off, let’s be clear - there are lots of ways to do business on the internet. And lots of ways to both make and lose money. Successful eCommerce...

Ecommerce Marketing Plan
Concept of Service The current work deals with marketing offer of e-commerce service. It highlights the essential steps of marketing of a brand-new firm offering services of website construction, design, programming, development, and promotion. The...

ECOMMERCE SOLUTIONS…THE CALL OF THE TIME
There really is no doubting the impact of Information Technology on our lives. And a significant example of this is the application of ecommerce in business. Conducting business transactions has been changed to a great extent. Just what are...

Outsourcing Your Ecommerce Order Fulfillment
When your eCommerce business grows to the point where you can no longer package and ship the orders yourself, it’s time to begin outsourcing your order fulfillment. Although all order fulfillment centers offer the same basic services, their...

The No. 1 Ecommerce Solution Tip For You
The number one ecommerce solution you need to be a success on the Web is learning to write for the internet. You will be able to capture your visitors attention and hold it, otherwise it's click and off to another site. You need to be able to put...

 
 
What's Toll Free Numbers Got To Do With Ecommerce?

What's Toll Free Numbers Got To Do With Ecommerce?

Sometimes skimping on things can save you good money. But skimping is not always the wisest business strategy. For example, I could've written this article in the windows program notepad as opposed to Microsoft Word, and saved a good $500 and never had to buy the latest version of Microsoft Office... However, wouldn't it be worth the $500 if the improved impression of professionalism put forth in all of my writings some how garnered ten times that in profit? Would you have read this far if I had unknowingly published this article with a horribly obvious typo in the title? That's right - an insignificant error caused by "saving money" can actually COST you money in the long run.

Impression Is Everything!

If you have spent months developing a beautiful ecommerce website to give people the impression that you are the safest choice for whatever product or service you're trying to sell them, then it'd be pretty stupid to have all of that professionalism dismissed by a simple mistake: assuming you're going to SAVE money by not getting a toll free number!

The fact is, the sight of a toll free number is something that subconsciously stirs an idea of professionalism - something we're accustomed to from corporate America. Area codes are for calling your relatives and friends, after all. The phone

prefix "800" or "877" or "888" for some reason, as if by magic, stirs in us the image of a phone operator in a tall skyscraper that deals with hundreds of clients a day - someone that doesn't make their living off of ripping people off. The appearance of professionalism is the embodiment of confidence within the business world.

Okay, so you're convinced... now what?

Not having a toll free number for your ecommerce business (no matter how small) will cost you more in the long run than the short term savings will save you. The best part is though that toll free numbers are not NEARLY as expensive as one might be inclined to think! In fact, at the moment the prices for toll free numbers are as low as 2.7c/min from places like www.patricklongdistance.com .

What other services can I benefit from?

It just so happens that toll free numbers are not the only affordable telecommunications service that might be useful to the owner of an ecommerce web site. Conference calling (for those teleseminars), low long distance rates, broadband or t1 internet access, and more are all examples of things that can be gotten more cost effectively off the internet via web pages such as the one I provided in the last paragraph.

About the author:

Jacob Richards hosts a website about building the ecommerce web sites.